After a few years of Super Bowl commercials featuring Dad as the butt of too many jokes, it seems like this year may be in for a refreshing change. There are two pre-released game day ads that show fathers in a positive light.
First up is Dove Men + Care’s 60-second spot, “#RealStrength,” which shows children of various ages calling their dads and ends with the tagline “Care Makes a Man Stronger.” It’s so well-made it’s likely many viewers will be left with tears in their eyes.

Jim Daly is a husband, father and President of Focus on the Family and host of its National Radio Hall of Fame broadcast. His blog, Daly Focus, is full of timely commentary and wisdom designed to help you navigate and understand today’s culture. His latest book is Marriage Done Right.